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affordable, enjoyable, and joyful brand positioning for shop owners, solopreneurs, nonprofits, and startups


Stephanie Rosseel Photography

You have 15 seconds to tell the world why you matter.

You've done the pivot, figured things out on the fly, and continued to be available to your customers. Perhaps you've created a new product or service to meet the challenge of the pandemic and the call for true equality. Or you simply understand, value, and appreciate that your potential client is now different and expects more. 
Our ties to consumerism are forever challenged, and market conditions are changing once again. 


Are you using the right words to capture pent-up demand for your services? Let's make sure!


Now is the time to define you and your business as a captivating and meaningful offering in this new world, and with a bit of wordcraft and a little witchcraft, I can help.


I waited until today to do an "unveiling" for myself and I am truly blown away. You have such an amazing gift and such a talent. WOW - I love it! Thank you!  No way would I have ever been able to do this for myself!

- Kim R.

You did magic, Jennifer. You have a gift!

- Jane A.

Hire her - there is no one smarter, brighter, more insightful or passionate. Having Jennifer by your side is the absolute best it gets. 

- Deb C.

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